Bausch & Lomb: Regional Organization
Subjects Covered
International marketing
Marketing organization
Marketing strategy
by
John A. Quelch,
Nathalie Laidler
Source: Harvard Business School
20 pages.
Publication Date: Oct 25, 1993. Prod. #: 594056-PDF-ENG
Bausch & Lomb: Regional Organization Harvard Case Study Solution and HBR and HBS Case Analysis