Better Homes & Gardens Real Estate: B2B and B2C Social Media Marketing

Subjects Covered
Entrepreneurship
Marketing

by
Raymond Pirouz,
Emily Chen Bendle

Source: Richard Ivey School of Business Foundation

12 pages.
Publication Date: Dec 03, 2012. Prod. #: W12348-PDF-ENG

Better Homes & Gardens Real Estate: B2B and B2C Social Media Marketing Harvard Case Study Solution and HBR and HBS Case Analysis