Bimbo Group and Papalote Museo del Nino
Subjects Covered
Brand management
Children & youth
Social enterprise
Social responsibility
Strategic alliances
by
Carlos Romero,
Angel Maass
Source: Social Enterprise Knowledge Network
22 pages.
Publication Date: Jul 25, 2003. Prod. #: SKE018-PDF-ENG
Bimbo Group and Papalote Museo del Nino Harvard Case Study Solution and HBR and HBS Case Analysis