BMW AG: The Digital Auto Project An Interview with Chris Bangle Head of Global Design Video Case Solution & Analysis

Subjects Covered
Business process reengineering
Computer-aided engineering
Organizational change
Product development

Stefan Thomke

Source: Video Supplement

16 minutes.
Publication Date: Oct 01, 2001. Prod. #: 602800-VID-ENG

BMW AG: The Digital Auto Project, An Interview with Chris Bangle, Head of Global Design, Video Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions
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