Bristol-Myers Squibb Company – Managing Shareholders Expectations

Subjects Covered
Business ethics
Revenue recognition

by
Murray J. Bryant,
Tapasvi Narula

Source: Richard Ivey School of Business Foundation

12 pages.
Publication Date: Sep 24, 2009. Prod. #: 905B08-PDF-ENG

Bristol-Myers Squibb Company – Managing Shareholders’ Expectations Harvard Case Study Solution and HBR and HBS Case Analysis