Canadian Cancer Society: Fundraising Controversy

Subjects Covered
Communication
Crisis management
Fund raising
Media relations
R&D
Strategy

by
Jana Seijts,
Paul Bigus

Source: Richard Ivey School of Business Foundation

8 pages.
Publication Date: Oct 17, 2011. Prod. #: W11363-PDF-ENG

Canadian Cancer Society: Fundraising Controversy Harvard Case Study Solution and HBR and HBS Case Analysis