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Charlotte Beers at Ogilvy & Mather Worldwide (A)

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Subjects Covered
Advertising
Leadership
Multinational corporations
Organizational change

by
Herminia Ibarra,
Nicole Sackley

Source: HBS Premier Case Collection

18 pages.
Publication Date: Jan 26, 1995. Prod. #: 495031-PDF-ENG

Charlotte Beers at Ogilvy & Mather Worldwide (A)Harvard Case Study Solution and HBR and HBS Case Analysis

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