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Coca-Cola vs. Pepsi-Cola (A)

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Subjects Covered
Competition
Implementing strategy
Market signaling

by
Andrall E. Pearson,
Constance L. Irwin

Source: Harvard Business School

7 pages.
Publication Date: Jan 16, 1987. Prod. #: 387108-PDF-ENG

Coca-Cola vs. Pepsi-Cola (A) Harvard Case Study Solution and HBR and HBS Case Analysis

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