Coca-Cola vs. Pepsi-Cola (C)
Subjects Covered
Competition
Implementing strategy
Market signaling
by
Andrall E. Pearson,
Constance L. Irwin
Source: Harvard Business School
4 pages.
Publication Date: Jan 16, 1987. Prod. #: 387110-PDF-ENG
Coca-Cola vs. Pepsi-Cola (C) Harvard Case Study Solution and HBR and HBS Case Analysis