Demography and Destiny: Embracing Population Aging to Create Value

Subjects Covered
Marketing
Strategy

by
Julika E Erfurt,
Athena Peppes,
Mark Purdy

Source: Rotman School of Management

5 pages.
Publication Date: May 01, 2013. Prod. #: ROT202-PDF-ENG

Demography and Destiny: Embracing Population Aging to Create ValueHarvard Case Study Solution and HBR and HBS Case Analysis