Design of Price and Advertising Elasticity Models Case Solution & Analysis

Subjects Covered
Advertising
Marketing mix
Pricing

by
Rajkumar Venkatesan,
Paul W. Farris

12 pages.
Publication Date: Jul 12, 2011. Prod. #: UV5766-PDF-ENG

Design of Price and Advertising Elasticity Models Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions
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