Developing the Sales Force Growing the Business: The Direct Selling Experience
Subjects Covered
Direct marketing
Employee retention
Hiring
Sales agents
by
Victoria L. Crittenden,
William F. Crittenden
Source: Business Horizons
6 pages.
Publication Date: Sep 15, 2004. Prod. #: BH157-PDF-ENG
Developing the Sales Force, Growing the Business: The Direct Selling Experience Harvard Case Study Solution and HBR and HBS Case Analysis