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Developing the Sales Force Growing the Business: The Direct Selling Experience

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Subjects Covered
Direct marketing
Employee retention
Hiring
Sales agents

by
Victoria L. Crittenden,
William F. Crittenden

Source: Business Horizons

6 pages.
Publication Date: Sep 15, 2004. Prod. #: BH157-PDF-ENG

Developing the Sales Force, Growing the Business: The Direct Selling Experience Harvard Case Study Solution and HBR and HBS Case Analysis

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