Dongfeng Passenger Vehicle Company: Marketing Challenges for the Underprivileged Latecomer Case Solution & Analysis

Subjects Covered
Economic development
Market analysis
Strategic alliances
Strategic planning
Strategy formulation

by
Willy Shih,
Nancy Hua Dai

Source: Harvard Business School

25 pages.
Publication Date: Oct 03, 2011. Prod. #: 612029-PDF-ENG

Dongfeng Passenger Vehicle Company: Marketing Challenges for the “Underprivileged Latecomer” Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions