Genzyme: The Renvela Launch Decision Case Solution & Analysis

Subjects Covered
Marketing strategy
New product marketing
Strategy

by
Tim Calkins,
Lynn Harris

Source: Kellogg School of Management

14 pages.
Publication Date: Jul 01, 2009. Prod. #: KEL412-PDF-ENG

Genzyme: The Renvela Launch Decision Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions