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GEs Imagination Breakthroughs: The Evo Project Video

Posted on Posted in Harvard Case Study Analysis Solutions

Subjects Covered
Change management
Corporate vision
Growth strategy
Innovation
Leadership development
Marketing management

by
Christopher A. Bartlett,
Brian J. Hall,
Nicole Bennett

Source: Video Supplement

17 minutes.
Publication Date: Sep 04, 2008. Prod. #: 909801-VID-ENG

GE’s Imagination Breakthroughs: The Evo Project, Video Harvard Case Study Solution and HBR and HBS Case Analysis

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