Gino SA: Distribution Channel Management

Subjects Covered
Decision making
Distribution
Emerging markets
Marketing strategy

by
Terry H. Deutscher,
Alan Wenchu Yang

Source: Richard Ivey School of Business Foundation

17 pages.
Publication Date: Apr 25, 2002. Prod. #: 902A13-PDF-ENG

Gino SA: Distribution Channel Management Harvard Case Study Solution and HBR and HBS Case Analysis