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Going Digital: Building International Sales in a Digital Economy

Posted on Posted in Harvard Case Study Analysis Solutions

Subjects Covered
Global business
Marketing
Sales
Strategy

by
Rebecca Reuber,
Eileen Fischer

Source: Rotman School of Management/UOT

5 pages.
Publication Date: Jan 01, 2012. Prod. #: ROT162-PDF-ENG

Going Digital: Building International Sales in a Digital Economy Harvard Case Study Solution and HBR and HBS Case Analysis

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