Habitat for Humanity International: Brand Valuation

Subjects Covered
Brand management
Brands
International marketing
Marketing strategy

by
John A. Quelch,
Nathalie Laidler

Source: Harvard Business School

27 pages.
Publication Date: Jun 30, 2003. Prod. #: 503101-PDF-ENG

Habitat for Humanity International: Brand Valuation Harvard Case Study Solution and HBR and HBS Case Analysis