Hewlett-Packard–Computer Systems Organization: Selling to Enterprise Customers
Subjects Covered
Business marketing
Computers
Customer relationship management
Sales strategy
by
Das Narayandas,
Robert C. Dudley
Source: Harvard Business School
19 pages.
Publication Date: Mar 29, 2000. Prod. #: 500064-PDF-ENG
Hewlett-Packard–Computer Systems Organization: Selling to Enterprise Customers Harvard Case Study Solution and HBR and HBS Case Analysis