HGRM: Bringing Back High Touch Hospitality
Subjects Covered
Customer relationship management
Entrepreneurial management
by
Lynda M. Applegate,
Gabriele Piccoli
Source: Harvard Business School
27 pages.
Publication Date: Jul 11, 2012. Prod. #: 813019-PDF-ENG
HGRM: Bringing Back High Touch Hospitality Harvard Case Study Solution and HBR and HBS Case Analysis