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HP Consumer Products Business Organization: Distributing Printers via the Internet

Posted on Posted in Harvard Case Study Analysis Solutions

Subjects Covered
Internet
Marketing channels
Marketing strategy
Pricing

by
Rajiv Lal,
Edith D. Prescott,
Kirthi Kalyanam

Source: Harvard Business School

12 pages.
Publication Date: Oct 08, 1999. Prod. #: 500021-PDF-ENG

HP Consumer Products Business Organization: Distributing Printers via the Internet Harvard Case Study Solution and HBR and HBS Case Analysis

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