If You Love Something Let It Go Mobile: Mobile Marketing And Mobile Social Media 4×4
Subjects Covered
Localization
Social media
by
Andreas M. Kaplan
Source: Business Horizons
11 pages.
Publication Date: Mar 15, 2012. Prod. #: BH466-PDF-ENG
If You Love Something, Let It Go Mobile: Mobile Marketing And Mobile Social Media 4×4 Harvard Case Study Solution and HBR and HBS Case Analysis