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Information Resources Inc. (B)

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Subjects Covered
Information systems
Polls & surveys
Product introduction
Product lines
Test markets

by
Darrel G. Clarke

Source: Harvard Business School

22 pages.
Publication Date: Oct 25, 1983. Prod. #: 584044-PDF-ENG

Information Resources, Inc. (B) Harvard Case Study Solution and HBR and HBS Case Analysis

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