International Federation of Red Cross and Red Crescent Societies
Subjects Covered
Brands
Globalization
Implementing strategy
by
John A. Quelch,
Nathalie Laidler
Source: Harvard Business School
38 pages.
Publication Date: May 13, 2003. Prod. #: 503059-PDF-ENG
International Federation of Red Cross and Red Crescent Societies Harvard Case Study Solution and HBR and HBS Case Analysis