Jewellworld.com–Online Jewelry Shopping in China Case Solution & Analysis

Posted on by Case Solutions

Subjects Covered
Expansion
International business
International marketing
Internet marketing
Market segmentation

by
Shigefumi Makino,
Anthony Fong

Source: Richard Ivey School of Business Foundation

22 pages.
Publication Date: May 16, 2005. Prod. #: 905A09-PDF-ENG

Jewellworld.com–Online Jewelry Shopping in China Harvard Case Study Solution and HBR and HBS Case Analysis