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Let them talk Managing primary and extended online brand communities for success

Posted on Posted in Harvard Case Study Analysis Solutions

Subjects Covered
Loyalty

by
Charles H Noble,
Stephanie M Noble,
Mavis T Adjei

Source: Business Horizons

9 pages.
Publication Date: Sep 15, 2012. Prod. #: BH491-PDF-ENG

Let them talk! Managing primary and extended online brand communities for success Harvard Case Study Solution and HBR and HBS Case Analysis

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