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Lung Cheong International: How to Survive in a Changing Business Landscape

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Subjects Covered
Competition
Decision making
International business
Marketing strategy
Strategy formulation

by
Bennett Yim,
Vincent Mak

Source: University of Hong Kong

7 pages.
Publication Date: Jun 24, 2003. Prod. #: HKU281-PDF-ENG

Lung Cheong International: How to Survive in a Changing Business Landscape Harvard Case Study Solution and HBR and HBS Case Analysis

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