MacEwan Goes Global: Internationalization at a Canadian School of Business

Subjects Covered
International business
Marketing management
Models

by
Ilan Alon,
Mike Henry,
Kimberley Howard

Source: Richard Ivey School of Business Foundation

13 pages.
Publication Date: Feb 24, 2009. Prod. #: 909M20-PDF-ENG

MacEwan Goes Global: Internationalization at a Canadian School of Business Harvard Case Study Solution and HBR and HBS Case Analysis