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Manufacturers Hanover Corp.: Customer Profitability Report

Posted on Posted in Harvard Case Study Analysis Solutions

Subjects Covered
Cost systems
Customer relationship management
Profitability analysis

by
Robert S. Kaplan

Source: Harvard Business School

16 pages.
Publication Date: Oct 09, 1990. Prod. #: 191068-PDF-ENG

Manufacturers Hanover Corp.: Customer Profitability Report Harvard Case Study Solution and HBR and HBS Case Analysis

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