Maple Leaf Simply Fresh (D)

Subjects Covered
Innovation
Market research
Marketing planning
New product marketing

by
Terry H. Deutscher,
Michael R. Pearce,
Diane Silva

Source: Richard Ivey School of Business Foundation

1 pages.
Publication Date: Apr 06, 2011. Prod. #: W11074-PDF-ENG

Maple Leaf Simply Fresh (D) Harvard Case Study Solution and HBR and HBS Case Analysis