National Chemical Corp.: Tiger-Tread
Subjects Covered
Forecasting
Marketing mix
Marketing planning
Pricing
Sales promotions
Target markets
by
Richard N. Cardozo
Source: Harvard Business School
3 pages.
Publication Date: Apr 29, 1983. Prod. #: 583151-PDF-ENG
National Chemical Corp.: Tiger-Tread Harvard Case Study Solution and HBR and HBS Case Analysis