Netflix Leading with Data: The Emergence of Data-Driven Video

Subjects Covered
Analytics
Data mining
Databases
Marketing
Strategy

by
Russell Walker,
Mark Jeffery,
Linus So,
Sripad Sriram,
Jon Nathanson,
Joao Ferreira,
Julia Feldmeier

Source: Kellogg School of Management

19 pages.
Publication Date: Apr 01, 2010. Prod. #: KEL473-PDF-ENG

Netflix Leading with Data: The Emergence of Data-Driven Video Harvard Case Study Solution and HBR and HBS Case Analysis