Oasis Hong Kong Airlines: The First Long-Haul Low-Cost Carrier in Asia

Subjects Covered
Business models
Competitive advantage
Corporate strategy
Marketing strategy
Models

by
Andrew Lee,
Gary Chan,
Venkat Subramanian

Source: University of Hong Kong

23 pages.
Publication Date: Aug 19, 2008. Prod. #: HKU786-PDF-ENG

Oasis Hong Kong Airlines: The First Long-Haul, Low-Cost Carrier in Asia Harvard Case Study Solution and HBR and HBS Case Analysis