On Two Wheels in Paris: The Velib Bicycle-Sharing Program

Subjects Covered
Advertising
Contracts
Distribution
Global business
Growth strategy
Network effects
Partnerships
Urban development

by
Peter A. Coles,
Elena Corsi,
Vincent Dessain

Source: Harvard Business School

24 pages.
Publication Date: Dec 05, 2011. Prod. #: 912022-PDF-ENG

On Two Wheels in Paris: The Velib’ Bicycle-Sharing Program Harvard Case Study Solution and HBR and HBS Case Analysis