OneCard: Building a Savings and Benefits Platform

Subjects Covered
Crisis management
Customer relationship management
Entrepreneurs
Knowledge management
Marketing planning

by
Thomas M. Hout,
Amir Hoosain

Source: University of Hong Kong

11 pages.
Publication Date: May 19, 2004. Prod. #: HKU301-PDF-ENG

OneCard: Building a Savings and Benefits Platform Harvard Case Study Solution and HBR and HBS Case Analysis