P&G Japan: The SK-II Globalization Project Video Case Solution & Analysis

Subjects Covered
Globalization
Implementing strategy
Innovation
International business
International management
International marketing
Multinational corporations
Organizational structure
Product development
Subsidiaries

by
Christopher A. Bartlett

Source: Video Supplement

13 minutes.
Publication Date: Nov 01, 2003. Prod. #: 304811-VID-ENG

P&G Japan: The SK-II Globalization Project, Video Harvard Case Study Solution and HBR and HBS Case Analysis