Pokemon U.S. Launch Infomercial Video Case Solution & Analysis

Subjects Covered
Brands
Business ethics
Children & youth
Cross cultural relations
International marketing
Licensing
New product marketing

by
Susan Fournier

Source: Video Supplement

Publication Date: Jan 01, 2004. Prod. #: 504808-VIN-ENG

Pokemon U.S. Launch Infomercial, Video Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions
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