Process Completeness: Strategies for Aligning Service Systems with Customers Service Needs
Subjects Covered
Customer relationship management
Customer service
Partners
Process improvement
Strategic alliances
by
Gabriele Piccoli,
Kathryn Brohman,
Richard T. Watson,
A Parasuraman
Source: Business Horizons
10 pages.
Publication Date: Jul 15, 2009. Prod. #: BH339-PDF-ENG
Process Completeness: Strategies for Aligning Service Systems with Customers’ Service Needs Harvard Case Study Solution and HBR and HBS Case Analysis