PROPECIA: Helping Make Hair Loss History

Subjects Covered
Advertising
Customer retention
Group dynamics
Health care policy
Resource management
Target markets

by
Marta Wosinska,
Youngme Moon

Source: Harvard Business School

19 pages.
Publication Date: Aug 24, 2004. Prod. #: 505035-PDF-ENG

PROPECIA: Helping Make Hair Loss History Harvard Case Study Solution and HBR and HBS Case Analysis