Reckitt Benckiser: Fast and Focused Innovation Case Solution & Analysis

Subjects Covered
Brand management
Corporate strategy
Creativity
Distribution
Market research
Product positioning

by
Rebecca Henderson,
Ryan Johnson

Source: Harvard Business School

7 pages.
Publication Date: Jun 01, 2011. Prod. #: 311116-PDF-ENG

Reckitt Benckiser: Fast and Focused Innovation Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions
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