Right Clients Right Way: Successes and Challenges of Brand Consultant Tommy Li

Subjects Covered
Brand management
Entrepreneurship
Global business
Small & medium-sized enterprises

by
Kevin Au,
Bernard Suen,
Na Shen,
Justine Tang

Source: Richard Ivey School of Business Foundation

12 pages.
Publication Date: Jan 31, 2011. Prod. #: W10006-PDF-ENG

Right Clients, Right Way: Successes and Challenges of Brand Consultant Tommy Li Harvard Case Study Solution and HBR and HBS Case Analysis