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Security Capital Pacific Trust: Case for Branding

Posted on Posted in Harvard Case Study Analysis Solutions

Subjects Covered
Brand management
Marketing management
Real estate investments
Service management

by
Susan Fournier

Source: Harvard Business School

30 pages.
Publication Date: Jan 14, 2000. Prod. #: 500053-PDF-ENG

Security Capital Pacific Trust: A Case for Branding Harvard Case Study Solution and HBR and HBS Case Analysis

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