Snacko India Limited: Leveraging Trade Promotions for Competitive Advantage
Subjects Covered
Branding
Sales promotions
Sales strategy
by
Sajjan Raj Singhvi,
Rajat Gera
Source: Richard Ivey School of Business Foundation
18 pages.
Publication Date: Dec 10, 2010. Prod. #: 910A24-PDF-ENG
Snacko India Limited: Leveraging Trade Promotions for Competitive Advantage Harvard Case Study Solution and HBR and HBS Case Analysis