Southwest Airlines (D) Case Solution & Analysis

Subjects Covered
Advertising strategy
Cost accounting
Development stage enterprises
Marketing strategy
Pricing strategy
Public relations

by
Christopher H. Lovelock

Source: Harvard Business School

15 pages.
Publication Date: Sep 01, 1975. Prod. #: 575135-PDF-ENG

Southwest Airlines (D) Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions