Tactical Implementation: The Devil Is in the Details

Subjects Covered
Implementing strategy
Marketing management
Marketing strategy
Operations management

by
Thomas W. Porter,
Stephen C. Harper

Source: Business Horizons

8 pages.
Publication Date: Jan 15, 2003. Prod. #: BH085-PDF-ENG

Tactical Implementation: The Devil Is in the Details Harvard Case Study Solution and HBR and HBS Case Analysis