The Swatch Group Case Solution & Analysis

Subjects Covered
Brand management
Brands
Multibranding
Product differentiation
Product positioning

by
Rohit Deshpande,
Karol Misztal,
Daniela Beyersdorfer

Source: Harvard Business School

24 pages.
Publication Date: Jan 25, 2012. Prod. #: 512052-PDF-ENG

The Swatch Group Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions