The Wowprime Corp.: The Owner of Multiple Restaurant Brands in Taiwan
Subjects Covered
Brand management
International business
by
Shih-Fen Chen,
Hui-Mei Liu
Source: Richard Ivey School of Business Foundation
19 pages.
Publication Date: Sep 11, 2012. Prod. #: W12193-PDF-ENG
The Wowprime Corp.: The Owner of Multiple Restaurant Brands in Taiwan Harvard Case Study Solution and HBR and HBS Case Analysis