TV-Home Shopping Wars: QVC and Its Competitors Case Solution & Analysis

Subjects Covered
Consumer marketing
Information technology
Marketing strategy
Service management

by
Jeffrey F. Rayport,
Elizabeth B. Glass

22 pages.
Publication Date: Aug 04, 1994. Prod. #: 395014-PDF-ENG

TV-Home Shopping Wars: QVC and Its Competitors Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions
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