Universal Music Group in 2003
Subjects Covered
Business models
Conglomerates
Marketing channels
Strategic planning
Technological change
by
Robert A. Burgelman,
Philip Meza,
Lewis Fanger,
Cecilia G. O’Reilly
Source: Stanford Graduate School of Business
31 pages.
Publication Date: Jun 04, 2003. Prod. #: SM112-PDF-ENG
Universal Music Group in 2003 Harvard Case Study Solution and HBR and HBS Case Analysis