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Users of the World Unite The Challenges and Opportunities of Social Media Case Solution & Analysis

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Subjects Covered
Marketing
Social media
Technology

by
Andreas M. Kaplan,
Michael Haenlein

Source: Business Horizons

10 pages.
Publication Date: Jan 15, 2010. Prod. #: BH369-PDF-ENG

Users of the World, Unite! The Challenges and Opportunities of Social Media Harvard Case Study Solution and HBR and HBS Case Analysis

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